Clients
ARD, ZDF, Pro7, MTV Germany, SF Schweizer Fernsehen, Deutsche Telekom, Vodafone Germany, Volkswagen, BMW, Handelsblatt, Wirtschaftswoche, Ferrero, HABA … and certainly many more.
Profile
Being some sort of designer (UI, UX, design systems, brand and identity) / developer (mostly UI engineering with JavaScript, CSS, HTML, with or without frameworks like React, Vue, Svelte, etc.) hybrid, I have a distinct advantage in efficiently navigating complex projects.
You would typically hire me as a temporary lead for cross-functional teams to align designers and developers (helping designers to better understand the underlying technology of digital mediums and improving the awareness of developers for design and human-computer interaction) in the process of building large scale distributed UI/UX (aka Design Systems).
My leadership style is based on coaching; I aim to create meaningful human-centered products while helping the people behind them grow.
Services
Experience
I have been working for large corporations and small start-ups across various industries for 20 years. These days, I am a freelance design consultant operating under the company name Sudo.
Before that (2017—2019) I built and led the cross-functional team at Yoshino, an agency specializing in health care related digital products.
Since 2013, I have been teaching a four-semester course on Interaction Design with an emphasis on Human Centered Design at S4G (School for Games).
From 2007—2009 I worked as an art director for Gosub, a now-defunct digital agency from Berlin that specialized in immersive and playful interactive brand experiences.
Personal
I am always eager to understand the inner workings of anything that inspires me. The pleasure I gain from repairing beats the experience of buying something new. This reflects in my work: I value robustness, sustainability, great documentation, and delightful details.
Apart from tinkering, I am very much into music. Since I was first introduced to the early tunes of Bauhaus, Joy Division, the Cure, and alike, I have been fascinated by the minimalist yet deeply expressive Post Punk of the late 1970s and mid-80s. I have played in several bands since my teenage years and still make music to this day.
